LONDON April 2018– YOTEL announced today that it will partner with Silicon Valley’s Plug and Play, the world’s largest global innovation platform for start-ups, corporations and investors. The partnership will give YOTEL access to expertly selected start-ups directly disrupting the travel and hospitality space, keeping YOTEL at the leading edge of the hotel industry.

YOTEL’s innovative brand is built on placing technology at the forefront of everything they to continuously improve the traveller experience. The partnership with Plug and Play will further enhance the customer journey across YOTEL’s worldwide brand portfolio. Plug and Play provides YOTEL with a platform to discover, support and scale disruptive technologies that have the potential to positively influence travel and hospitality as we know it.

"The Travel and Hospitality Innovation Platform at Plug and Play has worked closely with leading hospitality brands for several years, and we’re delighted to bring YOTEL on board as our newest hospitality partner,” said Managing Partner, Amir Amidi. “YOTEL pioneered some of the earliest innovations in hospitality such as self-service check in and guest facing robotics, and we are excited to add them as one of our partners to help them remain as the leading hotel brand in innovation."

In coordination with Plug and Play, YOTEL will immediately gain access to new ideas and innovations to elevate the brand’s seamless, technology-driven guest experience and to improve upon operational efficiency and build brand loyalty through high-potential engagements with the best and brightest of the global start-up community.

"Innovation is at the core of the YOTEL brand and our relationship with Plug and Play will allow us to move quickly in order to stay at the forefront of a rapidly changing industry.  With 15 hotels under development, and the opening of YOTEL San Francisco later this year at the historic Grant Building, our new partnership comes at an opportune time to allow us to match promising start ups with a global hotel portfolio,” said Hubert Viriot, CEO of YOTEL.  “We are thrilled to be working with the experienced team at Plug and Play in the next phase of our growth at YOTEL.”

YOTEL will leverage the Plug and Play partnership to expand its platform, attract new talent and continue its expansion into new markets, whilst fostering new relationships with the most ground-breaking start-ups.

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