Anti-Appy Hour
Put the phone down. Pick up a drink. YOTEL's Anti-Appy Hour is your moment of deliberate disconnect.
During Anti-Appy Hour at participating hotels globally, tap a Bloom card to block your apps for one hour, and the rest is up to you. Think discounted drinks, a postcard, a conversation, or just some actual quiet time. It's one hour. The notifications can wait.
Meet Bloom
The metal keycard that makes disconnecting actually stick.
As seen on ABC's Shark Tank, Bloom is a metal keycard that blocks the apps and websites stealing your time: Instagram, TikTok, YouTube, with a single tap. Unlike screen time apps that let you press "ignore" or "extend", Bloom adds real friction. Your distractions stay locked until you tap again.
Anti-Appy Hour in five steps
- Download the Bloom app before you head to the bar. Look out for posters and signage around the hotel with everything you need to get set up.
- Tap a Bloom card at the bar at the start of Anti-Appy Hour. Instructions are right there if you need them.
- Block your chosen apps and disconnect for the hour. Then order a Bloom cocktail, pick up a postcard, or just enjoy the room.
- Write a postcard, to someone you've been meaning to catch up with, or to yourself. YOTEL postcards are available throughout the hour.
Tap out when the hour is up. We'll let you know.
